Bvlgari S.p.A., an Italian company founded in 1884 by Sotirios Voulgaris, specializes in luxury jewelry, watches, perfumes, accessories, and hospitality services. The first store was opened in Rome, and in 1905, it was relocated to the prestigious Via Condotti, where it remains today. In the early years, the company focused on creating exceptional pieces of goldsmithing, and in the 1950s and 1960s, it became a favorite brand of Hollywood stars such as Elizabeth Taylor, Audrey Hepburn, and Sophia Loren.
In the 1970s, the company began international expansion, opening stores in New York, Paris, and Geneva. In 1984, the Bulgari family appointed the founder's grandsons to the board, and in the 1990s, the company entered the perfume market, which helped it gain international recognition as a symbol of luxury. In 2001, Bulgari formed a partnership with Marriott International, opening the Bulgari Hotels & Resorts luxury hotel chain.
In 2011, the brand was acquired by the French group LVMH, which allowed for further growth and strengthened its position in the market. Today, Bulgari is one of the most recognizable luxury jewelry and watchmakers in the world. The brand is known for its exceptional design, which blends classic craftsmanship with modern trends, and its products are synonymous with elegance, prestige, and artisanal excellence.