Calvin Klein Inc. is an American brand founded in 1968 by fashion designer Calvin Klein and his business partner Barry Schwartz. The company initially specialized in women's clothing but later expanded its offerings to include men's apparel, accessories, underwear, fragrances, and home products. Calvin Klein quickly gained international recognition for its minimalist, modern designs that revolutionized the perception of fashion in the United States and around the world.
In 1978, Calvin Klein introduced his first lingerie collection, which quickly became iconic thanks to provocative advertising campaigns. In the 1980s, the company expanded into fragrances, with perfumes like "Obsession" and "CK One" becoming bestsellers. By 1990, the brand had gained worldwide popularity, and its products became synonymous with luxury, simplicity, and elegance.
Thanks to its bold approach to advertising, including collaborations with well-known models and celebrities, Calvin Klein became one of the most important players in the fashion industry. Since the 1990s, the company also developed a line of jeans, which gained immense popularity for its simple yet elegant design. In 2003, Calvin Klein sold his brand to Phillips-Van Heusen, but he remained the company's chief designer.